Best Online Marketplace Websites & Apps in India

Everyone is aware of the fact that e-commerce sector is expanding rapidly worldwide. India is a leading country in the field of sprightly raising economy. Therefore, if you are able to materialize anything here in India, this would be the paramount for you. Consumers’ expectations have been changing with the shopping trends and best online apps in India so far. Conforming to statistics, 58% of individuals look forward to more online shopping than ever before.  

A Brief idea about online marketplace

Online shopping is a category of electronic commerce in which people buy goods through the internet. It mostly uses mobile applications and websites. As smart phone become an essential part of our lives, mobile apps have had a significant impact on most of the things we do. Thus, online marketplaces have commenced dominating the e-commerce industry.

Future and scope of online marketplace

Business tycoons have been imbuing in mobile apps for over a decennary. 60% of today’s traffic comes from mobile users worldwide. Budget phones now have important features of a smart phone without compromising on its utility. Mobile phones can grow any online business infinitely.

If you evaluate the shopping predilection of Indians today, we have found that 42% of people prefer mobile to buy goods. But this is only one part of the picture. India is the only country with such a large population dividend, which certainly means that mobile and technology usage will increase in the next 50 years. So, as a strategic move, now is the right time to switch to a best online marketplace, because this is the ultimate future.

Some must-have features

From the above stats, it is the only natural that the best way to stay in business in the future is to get an app for the things you do because the world is moving to the mobile world.

Here are the seven prime features of the online shopping app:

1. Smart search

The main attraction of the online shopping app is that your app takes you from one category to another, from menswear to electronics to board games.

Make the interface user-friendly. The more complex it is, the more your users will lose interest for it. So include a useful algorithm that automatically understands user preferences and gives them what they need. Make your UX innovative and straightforward.

2. Active push-notifications

Inform customers about every offer and launches because, that’s exactly what your customer expects from your shopping app.

3. Real-time statistics

Every customer wants to know where his money is going. If they have already paid for their product, it is clear that they are interested in finding out its status. So the great class shopping app perfectly synchronizes and connects the entire journey of the product. Despite the delay, the customer is always happy to know that his product is in shipment. So tracking orders, their status etc. should be an important feature and if you can synchronise it with text messages, it will further assure your customer of your commitment.

4. Versatile shopping cart

People often see something and forget it in the hustle and bustle of everyday life. Shopping carts are one of the trends of e-commerce. Your cart can send reminders and suggestions about the required items using AI.

5. Rewards, referrals & coupons

There is a difference, being online means being around the world. You can send referral coupons, attractive rewards and great sales offers to boost your business. It is very easy to create or promote a poster online. Allow your creativity to take your business to new heights with best online apps in India.

6. Payment gateway integration

The driving force behind all mobile related businesses is digital banking. Therefore, your app needs to offer a wide variety of payment options to help your customers pay quickly and securely the way they want.

7. Review and feedback

A person who does not make mistakes learns nothing new. Reviews give you the opportunity to introspect and see what you have lost and what you can do. So this trait is as essential as intelligence.

Make a move to respond well. No one likes to talk to lifeless walls. So create quick response customizations without your customer being ignored.

Leading Online Marketplace Websites & Apps

1. Flipkart

Flipkart is one of the excellent online retail platforms. The Flipkart story is inseparable from Amazon, as these two companies started businesses through book sales. Over the years, the company has sold to several other domains. In 2010, Flipkart introduced a cash-on-delivery mode that helped expand the delivery network. You have option to buy products from common items including fashion, electronics, accessories, home appliances, home, kitchen, mobile and tablets and many more.

Features & Advantages

If you want to join as a seller, Flipkart gives you free generic registrations and more discounts depending on your product only. It ranges from 5% to 25%. This is India’s largest online retailer with 31.9% market share. Myntra and Jabong were acquired by flipkart too.

Cons

Vendors face more payment issues than Amazon. High commission on all sales has been deducted. If the order volume increases, especially during the sale, delivery time may get delayed.

Why to pick?

It offers a generous return policy.

Estimated traffic to app/website

 174.45M

• Amazon

In India, Amazon was founded in 2013 with a great record of the first 10,000 orders on the very first day. Amazon app interface is definitive and one can buy or sell products such as usual items including fashionable apparels, electronics products, home appliances, kitchen accessories, smart phone, tablet and many more.

Features & Advantages

Everybody is wholly aware of the Amazon application for its worldwide reach. It serves delivery action super fast. Pricing is so generous that everybody can afford their products.

Cons

Sometimes sellers are not authentic.

Why to pick?

Wide range of products with less pricing.

Estimated traffic to app/website

2.68B

3. Myntra

Myntra is especially well known for the variety of apparel it offers for both men and women. They offer some exclusive outfits at great prices and one of the best online apps in India. They seem to be contemporary with the newest trends in the market. It is one of the first options for fashion lovers in India.

Features & Advantages

In India no one can beat Myntra for their garment quality. They offer the best in the market in apparel section. They have utterly uncomplicated return policy.

Cons

For seller, they offer a high advertising cost.

Why to pick?

Quality is undoubtedly top-notch.

Estimated traffic to app/website

43.12M

4. Ajio

AJIO brings the slogan i.e., “Doubt is Out”. Reliance Enterprises has not dropped the magic name “JIO” from its newly ventured shopping app. AJIO brings a substantial clothing collection, with overall ratings leaning towards clothing rather than other categories. It brings a great selection of international brands, and a giant like Reliance, owning it, and selling and buying products through AJIO is a long-term investment.

Features & Advantages

iOS users can use this application effortlessly. They provide so many discount offers. You can earn 10% of profits in your Ajio wallet with every purchase.

Cons

Their policies are not that appreciable.

Why to pick?

Free shipping option.

Estimated traffic to app/website

19.14M

5. Nykaa

This is the ultimate place for ladies in India. When it comes to baby products, we need someone whom we can trust thoroughly. Nykaa still lives up to its name. Today it has a wide customer base. Nykaa mobile app is eye-catching with interactive and attractive user interface. Nykaa specializes in distributing skin based products. It looks like a team with in-depth research on the scope and quality of its work to contend for perfection is doubtlessly pushing forward this best online app in India to fame.

Features & Advantages

Nykaa is known for their genuine products. In their app, there is a wide availability of region wise skin care products. User interface is too friendly and aesthetic.

Cons

Some product’s pricing are too high.

Why to pick?

Entirely authentic products.

Estimated traffic to app/website

10.21M

6. Craftsvilla

This brand is known for its wide collection of Indian ethnic garments. Therefore, here we have to add Craftsvilla, an ideal place for everyone who values ​​their ethnic traditions and culture. Their list is ever escalating like goes on and on, from kurtas to designer lehengas.

All ethnic prospects have been traversed in their aesthetic site, though the app.

Features & Advantages

Here, you will get the taste of real Indian traditional attires. They are pocket friendly.

Cons

The application interface and design are the basic complaint.

Why to pick?

Best for conventional women clothing.

Estimated traffic to app/website

900.33K

7. Tatacliq

Tatas are the latest big tycoons to enter the online marketplace. With their intuitive application and fastest refund process, Tatacliq wants to capture the market with decisive and sedate phases. They give you the added benefit of exceptionally low prices and excellent warranties.

Features & Advantages

You will get here all your favorite brands with the style ideas. They offer superb deals and discounts.

Cons

Their application is not that attractive compared to other apps.

Why to pick?

Great discounts.

Estimated traffic to app/website

8.69M

8. Paytm

In India, Paytm is one of the foremost online payment systems. It offers fur-flung array of products to consumers from electronics to furniture to fashion. The discounts and cash back it offers with promo codes are an undisputed advantage on this platform. Connecting to a trustworthy financial service makes this platform unshakeable and reliable for users.

Features & Advantages

It is considered to be India’s own safest financial transaction application. Mainly their cash back offers attract a great mass.

Cons

They need your KYC information.

Why to pick?

Enticing cash-back offer.

Estimated traffic to app/website

9.06M

9. ShopClues

ShopClues, known for its excellent pricing range and fast delivery, has been tagged as a Band of Trust. Gadgets, home appliances, clothing, sports essentials, home furnishings, food and drinks – the store has everything you need. Its consumer friendly policies and high quality goods have helped it to earn a place in the top 15 online shopping apps in India.

Features & Advantages

They offer their service almost everywhere in India. They attract the consumers with their massive offerings and discounts. They have occupied the huge Indian markets with a lot of potential buyers.

Cons

Return policies are not sufficient.

Why to pick?

Low pricing.

Estimated traffic to app/website

71,049 unique users/day

10. eBay

eBay is one of the top places to purchase some stunning stuff at an economical prices. eBay is totally safe. Their platform merged with PayPal’s, therefore it is one of the secure places for purchaser to buy anything.

Features & Advantages

Its marketing tactics is so competent to lift up its brand name. They provide a quality customer service. ‘

Cons

Their entire mobile app needs to be upgraded.

Why to pick?

Safest online payment option.

Estimated traffic to app/website

947.08M

11. Snapdeal

If you are not only looking for clothes, this is one of the great shopping applications in India. It offers expensive computers, electronic gadgets, smart phones, books, home appliances, and a variety of products.

Features & Advantages

They are available both in android and iOS platform. They offer huge promotional discounts on merchandise.

Cons

Snapdeal needs to speed up its game with genuine sellers.

Why to pick?

Promotional offerings.

Estimated traffic to app/website

69,032 unique users/day

12. 2GUD

They mostly sell electronics goods such as smart phones, laptops, earphones, smart watches, refurbished products and so on. 2GUD, a platform by Flipkart offers a unique video-based shopping experience.

Features & Advantages

This application allows customers to shop products through a video. Users will face this video interface as a natural, seamless, and content-to-commerce experience.

Cons

Their customer support and return policies are very poor.

Why to pick?

Video-based online shopping experience.

Estimated traffic to app/website

1.70M

13. PepperFry

This is mainly for furniture and its accessories. In Indian online marketplace it is quite popular. Though now, they have expanded their service to kitchen appliances and tools.

Features & Advantages

Their home decors and furniture items are too eye catching. They are covering almost 500 cities in India

Cons

Consumers are not that satisfied with their customer service.

 Why to pick?

They are considered as the biggest player for selling furniture in India.

Estimated traffic to app/website

2.98M

14. Indiamart

IndiaMart is India’s biggest B2B online marketplace, connecting suppliers with buyers. Their site is selling small goods to large machinery products.

Features & Advantages

They offer a huge range of products like industrials machineries, pharmaceutical drugs, agricultural products, electrical & electronic goods, diagnostics tools and more. You can get here the best price in the market.

Cons

Poor customer service.

Why to pick?

Wholesale rate on all goods.

Estimated traffic to app/website

1.35M

15. 1Mg

This is mainly a healthcare application.  You will get her all types of medicines, fitness supplements, healthcare devices, ayurveda products etc.

Features & Advantages

1Mg is leading and best online marketplace for pharmacy. They offer lucrative flash sales. Anywhere in India

with 1mg, one can purchase medicines completely online and get these delivered at doorstep.

Cons

Sometimes payment transactions get hampered.

Why to pick?

Delivery process is supper fast.

Estimated traffic to app/website

24.73M

Final Thoughts

Almost all the enticing and best online marketplaces are accessible from India in version of application of websites. People are happy after using them. In this article, we have compiled a list of best Indian shopping websites, where, you can purchase nearly everything to consummate your need.

Comparison Table

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